2024 Summer Release: Airbnb introduces Icons—extraordinary experiences from the world’s greatest icons

By Airbnb · 1 May 2024

· Company, Product

Plus new features that make planning group trips easier than ever

Airbnb is introducing Icons, a new category of extraordinary experiences hosted by the greatest names in music, film, television, art, sport, and more. Icons let you step into worlds you’ve only ever dreamed of. Drift off in the Up house. Spend the night in the Ferrari Museum. Hang out with Kevin Hart. Today, we’re unveiling the first 11 Icons on Airbnb, with new experiences dropping around the world throughout the year.

“Icons take you inside worlds that only existed in your imagination—until now,” said Brian Chesky, Airbnb co-founder and CEO. “As life becomes increasingly digital, we’re focused on bringing more magic into the real world. With Icons, we’ve created the most extraordinary experiences on Earth.”

Here are the first 11 Icons we are unveiling:

A house suspended by balloons, being lifted by a metal crane, high in a bright blue sky. — **Drift off in the Up house**

Eight red Ferrari cars on display in a semi circle, framing a circular red bed with a orb light above it. — **Spend the night in the Ferrari Museum**

X-Men hallway, with images on the left wall leading down a hallway and a curved staircase to the right. — **Step into X-Men '97**

Stage performer in a grey shirt, adjusting a microphone on stage. — **Go VIP with Kevin Hart**

White bed against a large clock face window, in a wood paneled monochromatic bedroom. — **Wake up in the Musée d’Orsay**

Woman applying lip liner in the mirror. — **Join a living room session with Doja Cat**

Basement bedroom with a white guitar nearby, backed by spray painted eyes above the pillows. — Stay in Prince’s Purple Rain house

Man enthusiastically playing a video game sitting in a black chair in a modern, mostly black and white living room. — **Game with Khaby Lame**

Man leaning up against a loud, green and yellow neon tour bus in an other wise empty parking lot on a cloudy night. — **Go on tour with Feid**

Woman in a red dress smiling and sitting on a white couch against a wood paneled wall. — **Live like Bollywood star Janhvi Kapoor**

Animated characters from Inside Out 2 expressing big emotions in a purple room with glowing balls of memories behind them. — **Make core memories with Inside Out 2**

1/11

Drift off in the Up house – Sleep inside one of Disney and Pixar’s most iconic homes—and yes, it floats. You’ll explore Carl’s world in this detailed re-creation of his home, complete with more than 8,000 balloons, and located in the scenic red rocks of Abiquiu, New Mexico.

Spend the night in the Ferrari Museum – Immerse yourself in the world of racing with a stay at the Ferrari Museum in Maranello, Italy. You’ll sleep on a bed crafted from the same leather as Ferrari seats, take a lap with Scuderia Ferrari ambassador driver Marc Gené, and head to Emilia-Romagna’s premier race as a VIP.

Step into X-Men ’97 – Live like the X-Men as you stay in a 2D animated re-creation of Marvel Animation’s X-Mansion in Westchester, New York. You’ll discover your mutant abilities and even train in the Danger Room.

Go VIP with Kevin Hart – Kevin Hart is taking you inside his members-only Coramino Live Lounge for an A-list evening. You’ll join Kevin and his friends in this secret speakeasy, where they’ll treat you to a tequila tasting and live stand-up by the best comedians in the game.

Wake up in the Musée d’Orsay – Stay in the Paris art museum’s iconic clock room, which has been transformed into a luxurious bedroom by Mathieu Lehanneur, designer of the Paris 2024 Games torch and cauldron. From the terrace, you’ll witness the historic Opening Ceremony of the Olympic Games along the River Seine.

Join a living room session with Doja Cat – Fresh off a tour performing on the world’s biggest stages, Doja is hosting you for a much more intimate experience. You’ll enjoy an unforgettable living room performance from the Grammy-winning artist, including her favorite songs and tracks from her latest album.

Stay in Prince’s Purple Rain house – Prince purchased the Minneapolis, Minnesota home featured in the legendary film Purple Rain, but it’s never been available to the public until now. Explore the home and go crazy for rare and special tracks from Prince’s world in an exclusive studio session.

Game with Khaby Lame – TikTok sensation Khaby Lame invites you to his hometown of Milan, Italy for an epic, overnight gaming experience. You’ll stay in a one-of-a-kind gaming loft that Khaby designed himself, where you’ll #learnfromkhaby and face off with him in a Fortnite Battle Royale.

Go on tour with Feid – Join the reggaeton superstar on his FERXXOCALIPSIS World Tour for an entire week. You’ll join the crew for rehearsals, ride along on the tour bus, and get backstage access for every show.

Live like Bollywood star Janhvi Kapoor – Janhvi Kapoor is inviting you into the legendary, never-before-seen Kapoor family home in Chennai, India. From learning her Bollywood beauty secrets to tasting her favourite southern Indian dishes, Janhvi will host you personally on this ultimate overnight stay.

Make core memories with Inside Out 2 – In anticipation of the June 14 release of Disney and Pixar’s new movie Inside Out 2, you’re invited to an overnight stay at Headquarters, the control center of Riley’s emotions. Your host, Joy, will welcome you into her vibrant world to witness the emotions in action and help keep things in balance.

Icons are featured in their own category right on the homepage. Most Icons are free, and all are priced under $100 USD per guest. A countdown displays the time until each Icon goes live, and guests can request to book through the app. The lucky guests who are selected will receive a digital golden ticket, and more than 4,000 tickets will be available in 2024¹.

New features for group trips

More than 80% of bookings on Airbnb are group trips, but the app wasn’t designed for groups. That’s why we’re introducing new features that make planning group trips easier than ever:

Shared wishlists

You can now easily share your wishlists with others on your trip, inviting them to add homes, write notes and vote on listings. When you share listings with others, the app creates a wishlist with these homes.

New Messages tab

A redesigned Messages tab now allows everyone on a trip to message with the host in a group thread. The simplified design consolidates all guest, host, and customer support messages in one place, making it easy to search across messages. Reactions allow guests and hosts to respond with emojis, and AI-suggested quick replies help hosts instantly answer common questions.

Trip invitations

Once you book a trip, you can invite others to join you with digital postcards of your destination, illustrated by artists from around the world. Everyone joining the trip will get all reservation details including the full address, Wi-Fi password, and check-in instructions.

Upgrades for Hosts

The 2024 May Release also includes upgrades for hosts based on their feedback. We’ve expanded the earnings dashboard with interactive performance charts and automated earnings reports. Our updated Listings tab gives hosts more control when creating and editing a photo tour to showcase their space. We’ve also added a simple way to quickly switch between the guest and host sides of the app.

Worldwide rollout starting today

Icons and new features for group trips are available starting today. Upgrades for hosts are available today by enrolling in Airbnb Early Access in the app.

For more information on the the latest upgrades, please visit www.airbnb.com/release, and check out all of the 2024 Summer Release highlights.

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