Stay Like A Traitor: Hit TV show The Traitors inspires over 100% increase in castle searches
Key Takeaways
- Hit show The Traitors UK has returned to screens, with fans once again swooning over the show’s stunning location; Ardross Castle in Scotland
- The show is causing a surge in interest for stately getaways, with Airbnb reporting almost an 120% increase in searches for the Castle Category since the show aired
- To help turn fantasy into reality, Airbnb has revealed its most wishlisted castles in Scotland and beyond for a Traitors-inspired break
Key Takeaways
- Hit show The Traitors UK has returned to screens, with fans once again swooning over the show’s stunning location; Ardross Castle in Scotland
- The show is causing a surge in interest for stately getaways, with Airbnb reporting almost an 120% increase in searches for the Castle Category since the show aired
- To help turn fantasy into reality, Airbnb has revealed its most wishlisted castles in Scotland and beyond for a Traitors-inspired break
The Traitors UK is back on our screens and with Season 3’s first episode breaking records, viewers are once again in amazement at the show’s breathtaking location – Ardross Castle, a beautiful 19th-century castle in Scotland.
The show’s combination of cinematic scenery and gripping drama is sparking a surge in interest for stately getaways, with new Airbnb data revealing an almost 120% increase in searches for the Castle Category since Season 3 of The Traitors aired, compared to the same period last year1.
Those who wish to cosy-up in lavish castle homes inspired by the show can stay in Airbnb’s most wishlisted castles in Scotland and beyond – perfect for a Traitors-inspired getaway. From a historic fortress in the heart of the Scottish countryside in Clackmannanshire, to a charming castle in Tuscany surrounded by scenic vineyards, these regal stays are an ideal escape for every Traitors fan.
The list follows research commissioned by Airbnb, which revealed that two in five (40 percent) say British TV shows have encouraged them to visit more of the UK than they had previously2.
Amanda Cupples, General Manager for the UK and Northern Europe at Airbnb, said: “Airbnb hosts open up their doors to some of the most incredible spaces in the UK, including breathtaking settings – such as our most wishlisted castle stays. With The Traitors TV show back on everyone’s screens again, our range of stunning castle stays can transport guests to their very own Traitors-esque sanctum. Plot your own game of cunning and camaraderie, with a screen-worthy castle get-away – suitable for both traitors and faithfuls.”
Airbnb’s most wishlisted Scottish castles3
Dollarbeg Castle, Clackmannanshire
Image credit to Dollarbeg Property Rentals Limited
A historic fortress in the heart of the Scottish countryside in Clackmannanshire, this castle brims with character and charm – whilst boasting magnificent views of the surrounding landscape.
Situated within the beautiful rural countryside of central Scotland, guests of the Kilbryde Castle Airbnb can enjoy luxurious and cosy interiors, scenic gardens and spectacular views – perfect for a weekend retreat.
A listed property with a fascinating and rich history, Kinghorn Town Hall boasts traditionally styled bedrooms, a spacious living area and a hidden spiral staircase.
Scone Palace has an exciting and colourful history as one of Scotland’s most important stately homes and was once even the crowning place of the Kings of Scots. Guests can enjoy the stay’s luxurious interiors, soak up the historical architecture and wander the expansive grounds.
A private flat for guests to experience the Victorian castle atmosphere while enjoying modern comforts. The rooms provide an exceptional view of both greenery and the sea.
A listed historic building from the 16th century, Lickleyhead Castle is both grandeur and homely. Guests can explore the large castle grounds and peaceful walks along the slopes of Bennachie.
Airbnb’s most wishlisted European castles4
Castello di Ferrano, Ferrano, Italy
Image credit to Bocci Benucci Family
The magnificent Castello di Ferrano is located in the romantic Tuscan hills of Italy. With a private pool, fine Italian decoration, and convenient proximity to Florence, guests can bask in this castle’s historic charm.
Sterkenburg Castle, Driebergen-Rijsenburg, Netherlands
A peaceful stay in the Dutch countryside, Sterkenburg Castle offers guests comfortable interiors, scenic terraces to enjoy at sunset, and an array of antiques and curiosities to peruse. Conveniently situated less than an hour from Amsterdam.
Bamenohl Castle, Finnentrop, Germany
Image credit to Daniel Hövelmann
Over 700 years old, Bamenohl Castle offers guests a true taste of history. Hidden behind old trees within an idyllic park in the heart of the Sauerland hills, guests can relax indoors, enjoy the surrounding parkland or embark on a group adventure.
Castle Ten Torre, Beernem, Belgium
This magnificent Belgian castle, located near the picturesque town of Damme, blends historic charm with elevated, contemporary interiors. Guests can enjoy both modern comfort and a taste of traditional living.
Surrounded by rolling hills, scenic vineyards and olive groves, this castle in Poggibonsi, Tuscany, boasts old-world charm and rural elegance. Guests will experience spectacular panoramic views of the Tuscan hills and classic Italian interiors.
Whether guests are travelling internationally or domestically, Guest Favourites make it easy for guests to find the best place to stay to make the most of their trip. Head to Airbnb to explore the Guest Favourites filter further when planning your next trip.
All listings included in this article are intended to inspire and illustrate. Airbnb does not endorse or promote these listings or any other accommodations or experiences on the platform.