Airbnb Reveals Which Amenities Aussie Travellers Value Most, 1 in 2 Aussie Travellers Consider Social Media When Making Holiday Booking Decisions

According to a consumer survey commissioned by Airbnb*, an overwhelming 97 percent of Australian travellers surveyed say amenities impact their travel experience. And while accommodations have the highest impact on holiday quality, amenities come in a very close second for Australian travellers.

Functionality first

As for the most important traits travellers look for in an amenity? The majority of Australians (57%) rate functionality first, like having a coffee maker or a full set of wine glasses and thoughtfulness second, like a bottle of wine, a bicycle to get around town, or a beach bag already packed with everything needed for a day in the sun.

Comfort over connectivity

In today’s world of being constantly connected, it was a surprise to find modern holidaymakers value comfort over connectivity, with 46% of Australians surveyed citing air conditioning as one of the most important indoor amenities over internet/wifi and full kitchens. Australians also value high quality linens and towels (56%) as well as thoughtful touches (51%). 

Pools, parking, family

Everyone loves the luxury and look of a beautiful pool, but perks like free parking, and family friendly amenities rise to the top too. The majority of Australians (54%) prefer free parking. And travellers holidaying with their family prioritise family-friendly amenities.

Social savvy 

And while practical things like kitchens and washers rank highly among both Australians and global travellers, according to the survey, nothing beats that Instagrammable pool! In fact, more than half of Australians (51%) surveyed admit they consider how their holiday will look on social media when booking their holiday accommodations.

Airbnb’s global host community goes above and beyond to provide these amenities already to guests through Airbnb Plus, which are homes verified for quality, comfort and design. From stylish urban lofts to tiny cabins with breathtaking views, Plus is available in 14 cities worldwide, including Sydney and Melbourne.

Here are the 10 most searched for amenities by guests from around the world on Airbnb featured in dreamy Plus homes verified for comfort and quality and just a sampling of what is available on the platform.

Villa with Incredible Views (Barcelona, Spain)

#1 Pool

Everyone loves the luxury of a pool. From saltwater to infinity to plunge pools, Airbnb has you covered. Don’t forget to pack your sunglasses and swimsuits!

Hilltop Bel Air Estate (Los Angeles)

#2 Kitchen

There’s no need to squeeze the wine opener in your carry on when your Airbnb kitchen comes equipped with utensils and appliances fit for a chef.

#3 Free Parking

Whether cruising around in a van or a convertible, travellers need a place to park their set of wheels. Of the more than 5 million listings on Airbnb, 3 million of them provide free parking.

#4 Pet Friendly

In a committed relationship with your pet? With over one million active pet-friendly listings globally, you can bring them along on your next trip.

Cozy Beach Bungalow (Los Angeles)

#5 Air Conditioning

Coming in strong at number five, air conditioning is one of the most important indoor amenities. After a day of lounging by the pool, retreat to the comfort of AC and pour a cool drink.

Villa Penthouse with a View (Capetown, South Africa)

#6 Wireless Internet

It’s important to stay connected with WiFi, especially for millennials who are doing it for the ‘gram. According to the commissioned survey, more than 50 percent of Australians consider social media worthy accommodations a major factor when booking a stay.

#7 Washing Machine

Functional amenities like a washing machine – which is more important than the dryer – are highly appreciated, especially when travelling with kids or needing to recycle a few holiday outfits.

#8 Spa

Is there anything more luxurious than a spa with a breathtaking view? Travellers from all over the world enjoy this amenity.

Opulent Mansion with Pool (Toronto, Canada)

#9 Television

After a full day exploring a new place, kick back at the Airbnb and watch a film on this top amenity. Even better when the home features a theatre complete with a high-end sound system.

#10 Heating

Rounding out the list at number 10, it’s no surprise that travellers like to stay warm when it’s cold outside just as they like to stay cool when it’s hot.

*Airbnb commissioned a survey of 8,629 individuals across Australia, United States, Canada, China, Mexico, Brazil, India, Germany, Spain, Argentina and Italy ages 18 and over via Pollfish in July 2018 to better understand what amenities modern travelers crave most and how they differ by location and age.  

The Airbnb Press Room is aimed at journalists. All Homes and Experiences referenced on the Airbnb Press Room are intended purely to inspire and illustrate. Airbnb does not recommend or endorse specific Home listings or any other Homes or Experiences on the Airbnb platform.

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