Airbnb 2022 Summer Release highlights
With a new way to search designed around Airbnb Categories, the innovative Split Stays feature, and AirCover for guests, this launch represents the biggest change to Airbnb in a decade.
With a new way to search designed around Airbnb Categories, the innovative Split Stays feature, and AirCover for guests, this launch represents the biggest change to Airbnb in a decade.
- The world has changed, and in 2022 people are traveling differently than they ever have before. Because of remote work, people are spreading out to thousands of towns and cities. Airbnb guests have already planned stays in over 72,000 cities and towns1 this summer.
- Long-term stays are at an all-time high in Q1 2022, more than doubling in size from Q1 2019, and continue to represent around one in every five nights booked. In addition, nearly half of nights booked on Airbnb in Q1 2022 were for one week or more.
- In today’s world, people are demonstrating increased flexibility about where and when they can travel. Our I’m Flexible search feature introduced just last year has been used over 2 billion times. With increased flexibility, we’ve also seen users book homes in less popular places, not just the usual destinations. In Q1 2022, our top 10 cities represented 8% of revenue2, down from 12% in Q1 2019. And when guests diversify their destinations, they also spread Host earnings more widely.
- Unique listings also gained in popularity during the pandemic and through our I’m Flexible search feature. So we’re introducing an all-new site design built around Airbnb Categories that makes it even easier to discover one-of-a-kind of homes you never knew existed. Today Airbnb Categories include more than 4 million unique homes that are made possible by our Hosts around the world.
- When you visit Airbnb, you are now presented with 56 categories that organize homes into curated collections based on their unique style, location or proximity to an activity. One new category is Design, a collection of over 20,000 homes chosen for their iconic architecture and interiors. Interest in these homes is growing: Wishlists containing “design” in their title have grown 175% in 2021 compared to 2019; and in all of 2021, unique listings were added to almost 20 million wishlists.
- With guests staying longer and venturing further, we are introducing an innovative new Split Stays feature that splits trips between two homes. With Split Stays, you will typically see around 40% more listings when searching for longer stays.
Airbnb 2022 summer travel trends highlights
Since its launch, Airbnb has empowered guests to collectively travel over 10 million years.
This summer again, the Airbnb community will connect over new travel experiences. In a recent survey3, more than 9 in 10 active Airbnb guests are considering traveling this summer, with most intending to travel. Most summer travel won’t be solo, with the majority expecting to travel with family. When asked why they might use Airbnb to travel this summer, most guests said ‘adventure.’ More than 9 in 10 of surveyed guests also have flexible travel dates at least occasionally.
Trending summer destinations – worldwide by search in Q1 (min 10,000 searches)
- Bodrum, Turkey
- Ibiza, Spain
- Villasimius, Italy
- Devon, UK
- Korčula, Croatia
- San Vito Lo Capo, Italy
- Nîmes, France
- Maine, US
- Freiburg im Breisgau, Germany
- San Teodoro, Italy
Trending summer domestic destinations – by search by US guests in Q1 (min 10,000 searches)
- Walton County, Florida
- Cape San Blas, Florida
- Mexico Beach, Florida
- Fort Myers, Florida
- Stonington, Connecticut
- Cape Coral, Florida
- Forks, Washington
- Big Sur, California
- Four Corners, Florida
- Hampton Bays, New York
Trending summer international destinations – by search by US guests in Q1 (min 10,000 searches)
- Venice, Italy
- Nassau, The Bahamas
- Capri, Italy
- Puerto Escondido, Mexico
- Tamarindo, Costa Rica
- Quepos, Costa Rica
- Florence, Italy
- Santo Domingo, Dominican Republic
- La Paz, Mexico
- Mérida, Mexico
Summer travel trends4:
- Domestic travel is strong and represents more than half of the nights booked in the first quarter of 2022 for summer stays and exceeds Q1 2019 levels. International travel has recovered to pre-pandemic levels and continues to grow, with more nights booked for international summer stays compared to Q1 2021.
- Although guests continue to seek coastal listings for their summer travel (half of nights are booked at listings within 5 km/3 miles of the coast), nights booked at more inland listings located over 100km/62 miles from the coast have grown over 40% in Q1 2022 compared to Q1 2019. Similarly, nights booked at listings with the smallest population density have grown the most over the same time period.
- Unique travel experiences have increasing appeal to guests : nights booked in the first quarter of 2022 for summer travel to unique homes are growing 80% compared to 2019. Tiny houses (+173%), barns (+160%), domes (+134%) and treehouses (+116%) have seen particularly strong growth of interest. The countries expected to have the most treehouse stays this summer are: United States, France, Canada, United Kingdom, Costa Rica.
- Family travel5 is at an all-time high. Summer is the busiest season for Airbnb check-ins for travelers including family travel.
- Older adults (ages 60-90) are the fastest growing age group for nights booked in Q1 for summer travel compared with the same quarter in 2019.
- In Q1 2022, in-real-life experiences have rebounded past the pre-pandemic levels of Q1 2019. The top categories in the first quarter of 2022 are: food and drink, nature, and sports. The top country for these non-virtual experiences is Italy.
Forward-Looking Statements
This press release contains forward-looking statements within the meaning of the “safe harbor” provisions of the Private Securities Litigation Reform Act of 1995 about us and our industry that involve substantial risks and uncertainties. All statements other than statements of historical facts contained in this press release, including, but not limited to, statements regarding travel trends, the travel industry and the future of travel, the behavior of Hosts and guests and about our future performance, prospects, plans and objectives are forward-looking statements.
In some cases, you can identify forward-looking statements because they contain words such as “may,” “will,” “plan,” “expect,” “could,” “potential,” “objective,” or “continues” or the negative of these words or other similar terms or expressions that concern our expectations. Although we believe that we have a reasonable basis for each forward-looking statement contained in this press release, we cannot guarantee that the future results, levels of activity, or events and circumstances reflected in the forward-looking statements will be achieved or occur at all.
Forward-looking statements are subject to a number of known and unknown risks, uncertainties, assumptions, and other factors that may cause actual results to differ materially from the objectives expressed or implied in this press release. Therefore, you should not rely upon forward-looking statements as predictions of future events. Important factors that could cause actual results to differ materially from those indicated in the forward-looking statements include, but are not limited to, the effects and duration of the evolving COVID-19 pandemic on us, the travel industry, travel trends, and the global economy generally; any further and continued decline or disruption in the travel and hospitality industries or economic downturn; changes in political, business, and economic conditions, including current geopolitical tensions and regional instability; and the other risks listed or described from time to time in Airbnb’s filings with the Securities and Exchange Commission (the “SEC”), including Airbnb’s Annual Report on Form 10-K for the fiscal year ended December 31, 2021, Quarterly Report on Form 10-Q for the quarter ended March 31, 2022 and subsequent Form 10-Qs and Form 8-Ks, which are, or will be, on file with the SEC and available on the investor relations page of Airbnb’s website.
All forward-looking statements speak only as of the date of this press release and are based on information and estimates available to us as of the date of this press release. We expressly disclaim any obligation to update or revise any information contained in this press release, except as required by law.