Airbnb is introducing total price display and updating guest checkout
Today, we are announcing:
- Total price display: Starting in December, we will begin rolling out the option to display total price in countries without existing price display requirements. Total price will include all fees before taxes and be shown in search results, as well as on the map, filter, and listing page. Before confirming their booking, guests can still view a full price breakdown that shows Airbnb’s service fee, discounts, and taxes.
- Search ranking prioritizes total price: We are prioritizing total price (instead of nightly price) in our search ranking algorithm. This means that for similar listings in the same area, those with the highest quality and best total prices will rank higher in search results.
- Pricing tools for Hosts: Starting in early 2023, we will provide Hosts with new pricing and discounting tools to help them understand the final price guests pay and how to set competitive prices. We expect these changes will help Hosts be more successful and provide even greater value to guests.
- Improvements to guest checkout: We’re providing guidance to Hosts that if they have checkout requests, they should be reasonable and displayed to guests before they book.
Guests should not have to do unreasonable checkout tasks such as stripping the beds, doing the laundry, or vacuuming when leaving their Airbnb. But we think it’s reasonable to ask guests to turn off the lights, throw food in the trash, and lock the doors—just like they would when leaving their own home.
We will continue to share more as we roll out these updates.
Forward-Looking Statements
This post contains forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. All statements other than statements of historical fact could be deemed forward-looking, including, but not limited to, statements regarding the timing and format of the announced updates by Airbnb, Inc. and its consolidated subsidiaries (the “Company”). In some cases, forward-looking statements can be identified by terms such as “may,” “will,” “appears,” “should,” “expects,” “plans,” “anticipates,” “could,” “outlook,” “intends,” “target,” “projects,” “contemplates,” “believes,” “estimates,” “predicts,” “potential,” or “continue,” or the negative of these words or other similar terms or expressions that concern our expectations, strategy, plans, or intentions. Such statements are subject to a number of known and unknown risks, uncertainties, assumptions, and other factors that may cause the Company’s actual actions, performance, results or achievements to differ materially from results expressed or implied in this post. Investors are cautioned not to place undue reliance on these statements. Risks that contribute to the uncertain nature of the forward-looking statements include, among others, the impact of the product updates on the Company’s business, including conversion rates; the ability of the Company to timely and effectively implement such updates; as well as other risks listed or described from time to time in the Company’s filings with the Securities and Exchange Commission (the “SEC”), including the Company’s Annual Report on Form 10-K for the fiscal year ended December 31, 2021, the Company’s Quarterly Reports on Form 10-Q for the quarters ended March 31, 2022, June 30, 2022, and September 30, 2022 and any subsequent filings, which are or will be on file with the SEC and available on the investor relations page of the Company’s website. All forward looking statements are based on information and estimates available to the Company at the time of this post and are not guarantees of future performance. Except as required by law, the Company assumes no obligation to update any of the statements in this post.